As the NBA has a silhouette of Jerry West as its logo (West’s nickname has become “the Logo”), I think that it’s well past time for the PGA Tour to change its current, nondescript logo in favor of a silhouette of Arnold Palmer, in the full slashing motion of his dominant days of the early 1960s.
The King is the Alan Shepard to Tiger Woods’s Neil Armstrong. Without Arnold, Tiger’s success wouldn’t be possible. Palmer, nearly age 83, deserves a permanent tribute now, while he is still around to appreciate it. It’s the least they should do.